Don't Ever Discontinue The Gel 🙏 "The gel formula is everything! Completely way less messy and also distributes more evenly. I put it on my damp hair not sure if it was going to color everything, but as soon as I let the water run through it to wash it out, the color covered everything, even my gray hairs and came out a beautiful cranberry red over my dark brown hair." — Noël (5/5)